Days Inns Worldwide Franchise Review
The Days InnAï¿½ chain was created by Cecil B. Day in 1970, with his very first hotel on Tybee Island, Georgia. His Atlanta-based business, Days Inns of America, Inc., started franchising hotels in 1972. In 1992, Wyndham Hotel Group acquired Days Inns of America and in March 2000 altered its name to Days Inns Worldwide, Inc. to be a sign of the brand’s increasing global presence. Their typical guests include Baby Boomers and Gen X consumers.
Baby Boomers are people born between 1944 and 1964. At 44 to 62 years old, baby boomers seek familiarity and comfort when they look for a place to stay.
Gen X, people born between 1965 and 1980. They are normally children of the Baby Boomers, they are independent, enjoy informality and adopt an entrepreneurial attitude. They are comfortable in an ambient place that’s cool and quiet.
To the management of Days Inn, great days start with a great night’s sleep. Their prices are like their beds, extremely refreshing.
It’s the best value under the sun
Staff is cheerful
It is like the comfort food of the hotel business
It’s like coming home
Its easy going
The way they prepare your bed and breakfast is just right.
The staff really takes care of you
The problem is, there’s really no place like home – but Days Inn Worldwide staff are working on it.
Construction Conversion or new build
Location Urban & Transport Network
Key cost $46.000
Operation Days Inn – continental breakfast
20-22m2 for ME/APAC
Consumer Base 60-70% business
Breakfast in a Bag
24 hour reception
WiFi/high speed internet access
Customer Service Promise
Wyndham Hotel group franchises hotels in the upper upscale through economy segments of the lodging industry.
Being a part of Wyndham Hotel Group means being able to take lead of a strong sales-generating infrastructure recognized for properties around the world. Locally, you receive the assistance of a director of business development and your franchise services manager, taking into concern your goals and your local marketplace. In addition, Wyndham Hotel Group offers a range of services including training, quality assurance, marketing, the Wyndham Rewards program, global sales, and reservation systems’ support. With Wyndham’s widespread services and programs, your hotel is backed by ongoing revenue-driving reservations resources and a team working towards supporting your business.
Franchise Fee: $36000.00
Total Investment; $407,000.00 – $6,700,00.00
Royalty Fee: 4% – 6.5%
20 Term of Agreement
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